As the famous author, Pearl Zhu, eloquently puts it, “We are moving slowly into an era where Big D...
In September 2014, Pinterest, an online photo-blogging site, sent wedding congratulations to several...
The universe of data more than doubles every two years (EMC). So, it is no wonder that countless bus...
Successful businesses have always relied on some form of data since time immemorial through manual m...
Increased proliferation of technology across devices and people has exposed previously unseen busine...
We live in an era where data technologies are at the core of marketing strategies. Be it the key sou...
The data being referred to in the title above is also called Big Data. Users are generating an insur...
In today’s digital era, the entire world is a simple click away on our phones. Owing to this surge...
While the B2C business landscape is becoming more data-centric, the B2B world has always been driven...
Marketers in every industry work with large contact databases that allow them to reach the right pro...